Do you ever feel like you have to do it all yourself?
This is actually a very common problem that many small business owners have. Entrepreneurs tend to be go-getters, people who like to take charge. So, it can be very tempting to take control of all aspects of your business, especially in its earlier days.
The problem with doing it all yourself is that, although you might be a talented entrepreneur, you aren’t an expert in everything and there are only so many hours in the day. A task that might take you a few hours to accomplish, an expert might be able to do in only a half-hour. You need to ask yourself, what is your time really worth?
If you find yourself constantly overwhelmed by a variety of small but essential tasks, you should consider outsourcing. Shifting the burden of these jobs to a professionals you can make a world of difference to your overall business growth.
The best part about outsourcing is that you can hire a subcontractor to help you on an ongoing or case-by-case basis, giving you the freedom to focus on the important tasks that only you can do.
How can you tell that it’s time to outsource some of your tasks? Well, does any of the following sound familiar?
Bookkeeping and Payroll Stress
Few things can stress someone out like dealing with money. If you aren’t an expert at working the books, this can consume vast quantities of your time. Thankfully, there are a number of reputable services out there that can relieve this burden and give you peace of mind that your books are in good hands.
Hiring a company or an experienced bookkeeping Virtual Assistant to handle your accounts can save you both time and money. These people are experienced in bookkeeping best practices, which can prevent costly mistakes. Similarly, by using an online payroll service, you can automate the process so your employees get paid on time without you having to think about it. You could also look at a variety of online services for invoicing.
The best reason for outsourcing these tasks is that they can save money. Hiring a full-time employee to take care of your finances is very expensive. By outsourcing, you get the benefits of an expert employee without the associated costs.
Digital Marketing Confusion
Digital marketing is a whole new world of advertising and it’s getting more and more complicated every day. From trying to second-guess search engine algorithms to planning out effective Facebook ads, it can be remarkably confusing for someone who isn’t immersed in the world of digital marketing. Thankfully, there are many professionals out there who can take care of your online marketing for you.
By outsourcing your digital marketing, you can get experts who can optimize your website (SEO), automate your tweets and social media posts, and help plan out your entire digital marketing strategy. Hiring the people who know exactly what they’re doing means that you’ll be extending your marketing dollar further while increasing your returns in new customers and business. Plus, you won’t have to stare at a monitor for hours trying to figure out which keywords would be most effective on your website. It’s a win-win.
Lost in Your Calendar Scheduling
Do you get to the end of your day and then wonder how exactly you got there? What on earth did you do all day!
It can be easy to get lost in scheduling when you’re doing it yourself. Planning out an effective schedule for the day seems easy, but what happens when something unexpected occurs to shake it up. What if you end up needing more time to do a task? Everything gets shifted, and pretty soon, you’re completely lost in your day.
Hiring a Virtual Assistant to help with your scheduling and calendar management can help clear up your day. They can shift things around for you and keep you informed of any unexpected changes. Many Virtual Assistants are also experts at scheduling best practices; they might be able to help you eliminate many of the inefficiencies that can build up in your daily plan.
Swamped by Administrative Tasks
Simple administrative tasks like data entry can be incredibly time-consuming and occasionally brain numbing. As the owner of a small business, do you really have time to be doing this when you have so many other things on your plate? A secretary or administrative assistant could easily help you with this kind of task, but hiring a full-time employee is often out of reach for new businesses, and not the best financial investment.
By outsourcing administrative tasks to a Virtual Assistant, you can ensure that administrative tasks are accomplished and minimal costs. You only pay a VA for the work that they do, with no benefits, overhead, payroll, or ongoing salary to worry about. A VA doesn’t need to be in the office to handle most of the small admin tasks that can drive you nuts. All you need to do is explain to your VA exactly what you want done and when you want it to be completed, and it will be “on your desk” before you know it.
Consumed by Emails and Phone Calls
Trying to get a good workflow going is impossible when important calls and emails are coming in throughout the day. Even checking to see who sent you a new email can easily break your workflow. Having a receptionist or secretary would be the logical solution to this problem, but can you really afford one at this stage of your business? This can be an extravagant expense, especially when a Virtual Receptionist is so much more cost-effective.
Based on your schedule (see #4), a Virtual Receptionist or Virtual Assistant can easily take care of your email and phone calls while you’re unavailable. If there’s actually an emergency, they can patch a call through to you. Otherwise, they can simply take messages and respond to unimportant emails that would normally take up hours of your day.
Prioritizing your Time
There are real benefits to hiring experts to do the little jobs rather than trying to take on everything yourself. Getting help can open up extensive extra time for you to spend on growing your business, not to mention how much less stressed you’ll feel.
An experienced and professional Virtual Assistant can take a load off your shoulders and free up your time at minimal costs. I would be happy to help relieve these daily pressures and help to improve your daily productivity. Please send me off a message and we can discuss how I can help to grow your small business!